It goes without saying that any goal-oriented marketing company that wants to improve customer relations needs to implement a call tracking system. Without concrete and sustainable conversation monitoring, marketers would never know what campaigns and strategies drive the most ROI. The amount of data working across multiple channels is increasing every day, and it needs to be properly managed and analyzed. Infinity offers software solutions that will deal with complex data and make it easy to comprehend.
This cloud-based intelligence platform was formed in 2010 in the United Kingdom and is successfully helping businesses across 75 countries. Its customers come from the marketing, technology, finance, manufacturing, and banking industries. Infinity is there to help small, medium-sized, or enterprise businesses overcome common pain points.
Infinity.com: Price Score
SMB package for $199 will fit small and medium companies willing to track a limited volume of calls. It includes online training and onboarding, free setup, and 24/7 professional support.
For those that handle more than just communications, Infinity offers a “Pro package” for $299 per month, including volume discounts and deep analyses. Enterprises can have VIP support, high-volume discounts, tailored solutions, and many more advantages by choosing the advanced package.
Infinity.co: Meta Rating
Though it does not always get top meta rating positions, Infinity definitely knows how to keep its existing base content and grab the attention of new potential customers. As it continues to grow and develop on numerous levels, Infinity keeps on providing more and more opportunities for clients in need of solutions. Businesses that have already partnered up with Infinity give it high review ratings.
Infinity.co: Features and Integrations
Among other useful features, quality call tracking is where it all starts. Only by providing the highest standard quality connections can marketers thoroughly analyze and manage every caller. Infinity is optimizing client budgets by addressing their weak points and enhancing their competitive advantage. It helps to read the context and meaning behind the call in order to establish solid relations for the years to come.
- Digital Asset Management
- Enterprise Content Management
- Knowledge Management
- Mobile Forms Automation
- Digital Experience Platforms
- Headless CMS
- Localization
- Web Accessibility
The Conversational Analytics feature can reveal many details of each phone interaction. It not only provides a solid call overview and helps to build future strategies, but it also gives a massive boost to the call agent team. Combining Call Tracking with Conversation Analytics will pinpoint what exactly triggered the client to make a call and analyze what happened during it.
- Analytics
- Bid Management
- Native Advertising
- Business Intelligence
- CRM Systems
- Social Media
- Display
- Affiliate Marketing
- Conversion Rate Optimisation
- Tag Management
Infinity’s easy-to-use API integrates with more than 45 platforms. Adobe Analytics, Webtrends, and Analytics indicate where the improvements could take place. Google Ads, Bing ads, and Search Ads 360 analyze the most and least successful keywords. Social media platforms like Facebook and Instagram keep the customers informed about recent campaigns. Data Studio and Power BI platforms will deliver data where and when it is needed.
Infinity.co: Market Share and Growth Trends
Infinity call tracking software is a leading provider in the United Kingdom, United States, Ireland, Spain, and 72 other countries. It is currently assisting more than 11,000 websites which include location information, hosting data, and contact details. Some of the global retail names that already use Infinity include Hillarys, Stannah, Absolute, and Ironmongery Direct.
Though it doesn’t demonstrate the best results in terms of direct traffic, Infinity exceeds other call tracking providers like Whatconverts and Invoca due to its stable and sturdy progress.
Infinity.co: Similar Solutions
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Most businesses are interested in tracking interactions and generating leads from online and offline campaigns. This means that PPC, SEO, social media as well as TV, email, radio, and other sources need to be carefully and deeply analyzed. Infinity was classified as third-generation call tracking software for the growing success of its every campaign. It improves the performance of every marketing channel, as well as develops the professional skills of the teams.
Lisa Thompson
After five years as a copywriter, I have acquired extensive knowledge to share with the public. I continually search the internet for the most effective call tracking solutions.
With Infinity, we were able to retrieve literally every interaction our customers made with our brand, which helped us to strategize your business better and improve the overall quality of customer service. Price-wise, it is okay to pay for a quality product.
Infinity is a premium solution, but I’m not sure if the prices are justified. Barring voicemail, everything else is way more expensive that with analogs. I’m not sure it’s worth it.
Infinity isn’t cheap by any stretch of the imagination, but it does deliver. The software quality is great – no glitches found during a year of operation – and the same can be said about the customer support and unique tools that come along.
Dear Charles, I completely agree! It’s not cheap, but it definately worth it!
Solid account management, smooth integration, advanced features. The only fly in the ointment is the price, but we can live with that considering the quality of the software. By the way, our account manager is flawless. Knowledgeable, attentive to details, and sociable, being able to break down complex problems into an understandable step-by-step guide.